ISLA
BERLIN
isla, Europe’s leader in expressive beauty, is redefining the industry with its first-ever press-on nail collection, launched in partnership with Universal Music Group for Brands (UMGB). Combining high-end design with cultural influence, the collection features two lines: an exclusive isla range and a highly anticipated collaboration with rap icon Badmómzjay and her brand, BAD cosmetics.
Date:
2024
Client:
ISLA BERLIN
Role:
PRODUCT DEVELOPMENT
BRAND BUILDING
360 CAMPAIGN
WEBSITE/SHOP
PODCAST SERIES
RETAIL MATERIALS
LAUNCH EVENT
CREDITS;
Brand Manager: Charissa Chioccareli
Strategy Direction: Verena Hefner
Package Design: Plusminus Berlin
DoP: Frederike Wetzels, Anastasja Black
Director: Anastasja Black
Jr Art: Filippo Borgo
PM: Sebastian Wenning










